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Side-by-Side CRM Vendor Comparison |
|
Company |
CRM Features |
Company Strengths |
Cost |
Microsoft
Suited For: Small, Mid-size, Large Companies
|
Opportunity management, Sales process management, Quotes, Order management, Sales force management, Email/Direct Marketing, Case/Service management, Email Response anagement, E-mail management, Searchable knowledge base, Marketing campaign management
|
- Highly customizable CRM application/platform
- Familiar Microsoft Outlook-like user interface
- Robust reporting engine for shareing between users in a variety of formats, including Excel, HTML, PDF, XML and CSV.
- Attractive pricing model for small and medium business
|
N/A
|
Kana
Suited For: Mid-size, Large Companies
|
Email Response Management, Web Collaboration, Secure Messaging, Contact Center Support, Knowledge Management, Service Resolution Management, Customer Self Service, Email Escalation, Live Collaboration/Chat
|
- Focused on serving large enterprise companies
- Core competency lies in customer service solutions
- Deep feature set for customer service solutions
- Provides indutry-specific solutions for a number of industries
|
N/A
|
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