CRM In Action

Company: Business Images, Findit-SA, Succeed magazine
Industry: Call center
Solution: Alchemix and GoldMine
Functionality: Business Intelligence
Cost: Free. No registration.
Challenge: To get the most out of Microsoft Excel

 ::: Three call centers excel courtesy Alchemix and GoldMine :::

Budget constraints leave smaller call centers ill equipped to take advantage of business intelligence. Standard reports simply do not cut it, with each manager wanting to apply their own unique style to the job of managing people. The result is that many call center managers turn to Microsoft Excel, because it’s a tool they are familiar with and with which they experience some level of empowerment. Publishing concern Succeed Magazine, uses Excel extensively for GoldMine reporting, to monitor and motivate the performance of its sales agents. Sales Director, Stephen Horszowski, explains “We are growing fast and as a result our needs are changing dynamically. Excel’s presentation capabilities and the ability to drill down make it the ideal platform to present all our data. Most importantly, because we are keen to up-skill in Excel we are independent and have control of our reporting, in our changing environment”.

Learn more about how three call centers have excelled courtesy Alchemix and GoldMine >>>

Filed under: Business Intelligence (BI), High Technology