CRM Case Study: ELK Succeeds with Entellium
Company: ELK Promotions
Industry: Promotions management
Solution: Entellium
Functionality: Customer service
Cost: Free
Challenge: Implementation of a smooth information retrieval and information sharing system
ELK Promotions is in the business of providing innovative promotional products, business gifts, awards, premiums and incentives. The company has a global customer base and running a complex operation resulted in the company having to manage and track a lot of information that included customer information, quotes, projects and artwork. As business grew, the paperwork and MS Outlook became increasingly difficult to manage.
The company decided to implement a CRM solution and after a selection process, it settled on Entellium eSalesforce. The result was that customer information was made available to all employees online; order management became easier because of the fact that project quotes and artwork are linked to the customer files. Repeat order generation increased.
“Entellium gives us visibility into repeat customer information,†says Scott Wieclaw, VP, ELK.
Learn more about ELK’s Success with Entellium eSalesforce >>>
Filed under: Media and Entertainment, Partner Relationship Management