CRM
blogs.zdnet.com
June 27, 2008
::: Coveo G2B for CRM :::
Newton, Mass.- and Quebec-based Coveo G2B for CRM has been developed using the Coveo Enterprise Search-platform technology and it aims to allow businesses a single view of their customers. It is a part of the company’s G2B Information Access Suite.
With this application, businesses can cull information from sources such as salesforce.com, Siebel Systems, corporate intranets, tech support emails, customer support databases, and enterprise resource planning (ERP) systems. Other features include content analytics that enables graphical viewing of customer data so that planning, forecasting, and resource management becomes easier.
The application is an interesting example of a mashup that could open the way for more such applications that will not only give us a unified view of the customer but also tell us about the most appropriate channels to reach out to them.
Filed under: CRM News