CRM

TMCnet.com
April 20, 2007

::: Best practices for Siebel On-Demand CRM and assorted CRM news :::

Nucleus Research has released its Siebel CRM On Demand Guidebook. The report mentions that increasingly customers of Siebel CRM On Demand are able to standardize CRM practices across locations without having to invest in IT infrastructure on every site. Also, the on-demand CRM can be made available to workgroups as per their requirements without having to deploy the entire Siebel Enterprise functionality.

Meanwhile, Kintera which provides CRM to non-profit organizations has announced that the American Lung Association will continue to use the Kintera software for its fundraising efforts.

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CRM

Albawaba.com
April 16, 2007

::: SAP is the leader in enterprise CRM segment – Forrester Research :::

A study by Forrester Research “The Forrester Wave: Enterprise CRM Suites, Q1/2007″ has found that SAP CRM offers the best fit for enterprises desiring industry-specific functions, scalability, and support for global operations.

SAP CRM, earlier known as mySAP CRM, has focused to provide better usability features and more support for strategic business processes. The result has been a CRM solution with the best end-to-end process integration and an impressive array of functionality features.

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CRM

TMCnet.com
April 17, 2007

::: Avaya Delivers Customer Interaction Express and Meeting Exchange Express for SMBs:::

Avaya Inc., which is a name to reckon with as a provider of business communications applications for the contact center industry has added two more offerings to its roster of software applications for contact centers. These are the Avaya Customer Interaction Express and Avaya Meeting Exchange Express. The Avaya Customer Interaction Express is targeted at the midsized businesses whereas the Avaya Meeting Exchange Express is an audio conferencing software for SMBs. The solutions are geared toward advanced customer care operations; incoming and outgoing customer transactions across multiple media channels are managed through these applications.

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CRM

prnewswire.com
April 10, 2007

::: Salesforce PRM 2.0 – A revolution in channel management :::

Salesforce.com has announced the release of Salesforce Partner Relationship Management (PRM) 2.0, which is being touted by the company as being the next generation software for on-demand channel management.

Salesforce PRM 2.0 is a part of the Salesforce.com “Circle of Success” and offers tools to promote channel growth and faster time to value. Companies that deal with a large number of distributors and resellers on a global level can benefit immensely from Salesforce PRM 2.0 which offers customized messaging and partner communications and advanced administration of partner users and portals. A unique feature introduced in Salesforce PRM 2.0 is opportunity product collaboration.

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CRM

Syscon.com
April 10, 2007

::: Loyalty Lab and Goodmail sign collaboration deal :::

Loyalty Lab, Inc. which offers on-demand loyalty program solutions is set to partner Goodmail Systems. Goodmail Systems is the creator of the CertifiedEmail system of trusted email. Loyalty Lab intends to use the system to deliver branded email messages that originate at the Loyalty Lab on-demand CRM suite.

The Loyalty Lab SaaS offering enables businesses to create and dispatch communication from the same platform that is used to manage their loyalty program, all their promotions and other marketing campaigns. With CertifiedEmail, shoppers are assured that branded messages carrying specific calls to action are received intact. The two hope to offer branded marketers the ability to reach out to their present and prospective customers in a secure manner.

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CRM

theregister.co.uk
April 10, 2007

::: Salesforce.com plays content management card :::

Salesforce.com is all set to initiate another exciting venture; this time it is in the field of enterprise content management (ECM). Salesforce.com has purchased AppExchange partner Koral and intends to deliver ECM which is modeled on social networking sites.

With the help of ApexContent and Content Exchange services by Salesforce.com, users will be able to upload, tag, rate, search, and comment on content. Users of Salesforce.com’s AppSpace, Partner Relationship Management and Wealth Management Edition will be able to store and manage their documents and files online. Features included in Apex include virtual workgroups, library services for check-in and check-out of content, document workflow, etc.   

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CRM

drugnewswire.com
April 10, 2007

::: 62% More Expensive to Attain a New Patient than to Retain an Existing One :::

Cutting Edge Information, which provides business intelligence in the field of pharmaceuticals, has released a report which states that it is 62% more difficult to get a new patient than retaining an existing one.

The report “Pharmaceutical Customer Relationship Management” mentions that even though CRM is a relatively new concept for pharmaceutical companies, it is catching on because pharma companies realize the importance of retaining old relationships and developing new ones for the purpose of boosting their bottom lines.

Deploying and implementing a CRM system requires substantial investments but pharmaceutical companies are ready to put in the resources as long as they can develop lasting relationships with their customers and boost their overall standing in the market.

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CRM

TMCnet.com
April 10, 2007

::: CRM Consultants Customer Connect Hires Seamster :::

Michelle Seamster has been hired by Customer Connect Associates as CRM Consultant; her job profile includes CRM implementation, database development, web development, and data analysis. Michelle holds a BBA in Marketing and was employed with Huber Engineered Woods from 1996. Incidentally, Huber is a client of Customer Connect.

Customer Connect Associates was founded in 2000 and it helps its clients create more profitable relationships through its LUCK process. Its roster of clients is impressive and includes Travelocity, SAS, AAA, Fairfield Resorts and others. Its latest client is Profit Technologies which Customer Connect will help to better the existing implementation of its CRM system.

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CRM

Techlinks.net
April 09, 2007

::: Cryptologic Gets A Winning Hand With Infor CRM :::

Infor CRM Epiphany has been deployed by CryptoLogic Inc, for the past one year, as a solution for the licensees of its subsidiary WagerLogic Limited. CryptoLogic is a well-known developer and supplier of Internet gaming software. Epiphany has helped WagerLogic in achieving growth in revenues and increasing its user base. 

In the highly competitive world of computer gaming, the addition of Epiphany to CryptoLogic’s marketing strategy has enabled the company to streamline its marketing campaigns and get better value for its marketing dollars. Licensees are now able to obtain a complete view of the customer and keep in sync with changing customer tastes; this helps them to market their products and services more effectively for the purpose of customer acquisition. 

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CRM

crmmarketplace.com
April 10, 2007

::: eGain “One to Watch” in 2007 says CRM magazine :::

CRM magazine has named eGain Communications as the company to watch amongst those that offer web-support services. eGain provides customer service and contact center software; it was measured by CRM magazine in terms of revenue, growth, customer reviews, extent of functionality, etc.  

The key reasons why eGain was honored with the “One to Watch” award include the company’s drive to innovate and its efforts to continually offer improved service. eGain Service is a software suite that enables businesses to manage their communication channels and at the same time avail knowledge management and process management tools. The software employs the concept of a customer interaction hub (CIH) that simplifies managing multiple communication channels, improves process efficiencies, and offers a better customer experience.

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