CRM University

Type: Research Report
Name: The CRM Report
Author: eMarketer
Length: 115 pages
Date: April 2001
Cost: $795.00

::: The CRM report – An overview of the CRM applications space :::

CRM has come to play an important role in presenting the best face of a company to its customers; especially in e-business scenarios where face-to-face interaction does not take place. The eMarketer’s CRM report is meant for businesses that are looking to formulate and prioritize their own CRM strategies. 

The report provides relevant information and statistics taken from leading research firms so that you get a statistical overview regarding the players and their offerings in the CRM applications space. So, if you are looking to transfer your business from being product and transaction centric to being customer-centric, then this report is for you.

Get eMarketer’s CRM Report >>>

Filed under: CRM Research Reports