True 360° Visibility: The Silver Bullet for SFA

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True 360° Visibility: The Silver Bullet for SFA
For years, the mantra for SFA and CRM Systems has been to achieve a 360° view of the customer. The sad truth, however, is that traditional standalone Sales Force Automation solutions are not able to deliver this complete view for the sales force and leave major "blind spots" on key customer activity with the company.

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