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Top CRM Companies to Watch
Customer relationship management solutions and platforms are an important element within your arsenal of tools to leverage a clear competitive advantage in your market space. The challenge is to know what vendors are the top CRM companies, and what vendors are simply telling you what you want to hear so you will pull the trigger on your purchase. The good news is that there are some value players in the market that can not only meet your needs, but also help you grow and scale to accommodate a bigger and more profitable customer base. The top CRM companies have truly earned their place.
Top CRM Companies Drive Innovation
While it can seem like the term “innovation” is overused in the technology space, the reality is that you do want to work with a company that is consistently updating its platforms and keeping you on the cutting-edge. This is important not just so you experience the benefits that CRM can provide, but also to ensure you extract the most value from your customer interactions. Companies that are able to execute on strong vision and deliver value beyond their promises are those that truly qualify as top CRM companies.
Top CRM Companies: Salesforce.com
In the market today, CRM is nearly synonymous with Salesforce.com, especially if you are looking to implement a cloud-based solution. The company has been credited with revolutionizing the cloud CRM market, while delivering a solution that users find easy to use and navigate. The company is one of the top CRM companies in the market because it continues to broaden its customization and integration capabilities, while also expanding its portfolio with key acquisitions such as Jigsaw and Chatter.Salesforce.com’s AppExchange also enables you to easily add various functionality to your CRM software to give users a tailored solution.
Top CRM Companies: FrontRange Solutions
FrontRange has long been a key player in the software industry focused on enabling businesses to streamline operations, drive increased revenues and improve the bottom line. The company’s award-winning GoldMine CRM platform is a strong content management and salesforce automation product with contact center utilities that allow the small- to medium-sized business to integrate solutions across the entire organization. This enables them to have enhanced visibility and overall better performance. This strong player delivers on its promises and extends value-added services to companies such as yours.
Top CRM Companies: NetSuite
If you aren’t familiar with NetSuite, you may have had your head in the sand. This proven player is in the list of top CRM companies given its intense strength in the global market, especially where cloud-based offerings are concerned. While it does not compete on the same level as Salesforce.com in terms of on-demand offerings, it is one company that can deliver what you need whether you desire on-premise or hosted solutions. NetSuite tends to dominate whether yours is a small business or if you operate in the mid-market space. The CRM solutions NetSuite has to offer can accommodate your needs. The company has earned kudos for its ability to dramatically reduce the complexity of IT infrastructures by offering CRM, ERP and eCommerce solutions on a single hosted platform.
While we have just barely scratched the surface on top CRM companies, the three listed here are a great place to start as you have proven solutions from which to choose. You will still have to do your homework and compare CRM software to see which provider best matches your needs, but it’s hard to go wrong with proven players.
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