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Email Marketing Lesson: How To Build An Email List, Part Two Of Two
Do you remember the word I made up last time? Unjoin. Today I'll let you know what the concept of unjoining means and how it will get you in trouble with your customers. So, what does it mean to 'unjoin' a list before you join it? Here are two real life examples I came across the other day from two very large companies ...
Author: Joan Pasay |
| 12 |
Email Marketing Lesson: How To Cure Email Marketing Irregularity And Constipation
This diary entry is based on real life events. Dear Email Marketing diary, About six months ago, I went for my yearly visit to Dr. E. Newsletter. He poked and prodded and checked to make sure everything was working as it should, then he sat down on his little stool, ...
Author: Joan Pasay |
| 13 |
Email Marketing: Affordable Internet Marketing Technique
Email marketing is labeled as a killer method when it comes to effective low-cost Internet marketing endeavors. This is because it is the most widely-used and has the best reputation in bringing targeted traffic to websites. It is used to stay in touch with your customers or prospective customers, send out invitations ...
Author: David Riewe |
| 14 |
Top 5 Tips For Effective Email Marketing
Over the past few years, research has continued to prove the benefits of e-mail marketing for business: low costs, high conversion rates and detailed tracking are all notable features. But e-mail marketing is becoming much more than just a tool for spammers and e-businesses. Consumers are becoming increasingly savvy ...
Author: Robert Burko |
| 15 |
Email Marketing Lesson: One Of The Seven Deadly Sins That Will Sabotage Your Email Newsletter
As I was looking around the Internet this week I was reminded of something that I have seen so many email marketers miss. It's so simple I can't believe anybody does it, but everyday I open my inbox, I see it dozens of times. What is it? Well it's something that takes about ...
Author: Joan Pasay |
| 16 |
Email Marketing Software Helps You Keep Track Of Your Marketing Campaign
For an advertising or marketing campaign to run smoothly and effectively good organization is required; for larger emailing campaigns this usually requires some kind of email marketing software. However, email marketing software has a lot more to offer than you would ...
Author: Halstatt Pires |
| 17 |
Email Marketing Campaigns
Email marketing campaigns allow you to get in front of your clients time and time again, at a fraction of the cost of printed mailings. E-newsletters also add value to your web site, can boost holiday sales and can make your marketing job easier. Added Value to Your Web Site, Providing an informative newsletter ...
Author: Halstatt Pires |
| 18 |
Email Marketing Lesson: Privacy Policies And Email Marketing
For those of you who know me you’ve gotten the message that I am passionate about customer privacy. What kind of an Email Marketer would I be if I wasn’t? First off, if you don't have a privacy policy on your website stop reading this Email Marketing article and get one. I mean it, it is important ...
Author: Joan Pasay
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| 19 |
Email Marketing Lesson: Starbucks, A Sexy Lady, And My Search For The Ezine
The other day I heard someone at a 6:00 am network meeting proclaim - "I have an ezine!" Still half asleep, and hopped up on my third cup of coffee, my mind raced to try to figure out what he was talking about. I remained silent and sent my best early morning grin the way of the self-declared ...
Author: Joan Pasay
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| 20 |
Email Marketing Lesson: The Easiest Way To Make Your Email Newsletters Effective
If you grasp today's lesson with clarity and apply the principles to your future Email Marketing campaigns I know you will not only be sporting a spring in your step but your wallet will need to be expanded as well. Oh, and I almost forgot, mastering these principles won't take a lot of your time and it isn't hard to learn. After today's lesson ...
Author: Joan Pasay |
